Hi, I’m Mike. Think of me as the “affordable branding guy.”
That’s because I believe that no one knows your brand better than you. So don’t waste your time or money hiring an overpriced ad agency or consultant to develop the brand strategy for your business; you can do it yourself.
In my two decades of marketing experience, I’ve helped numerous businesses in many different industries grow and prosper because they’ve built their business on a solid foundation of brand positioning and messaging. I’ve learned that branding can be a powerful tool to get more customers, get your current customers to buy more stuff (and more frequently), foster loyalty, and build word-of-mouth buzz about your business. And everything I’ve learned has been distilled into the DIY tools and techniques presented here so you can avoid costly mistakes and steer clear of the potholes on the road to branding success.
To get the most out of this site, please visit my Start Here page.
Finally, if your business, association, or group is looking for a compelling and memorable speaker to teach on branding topics, fill out the contact form below to let us know of your interest.
Thanks for visiting, and I encourage you to bookmark this site and return often. Good luck in developing the brand strategy for your business. Please let me know if How-to-Branding.com can be of any assistance by completing the contact form below.