How To Stand Out In a Crowded Marketplace In my consulting with small businesses and entrepreneurs, there are common themes suggesting shared challenges between even divergent business types. One theme is, “Get me more customers!” Of course. Customers are the lifeblood of ANY business whether you’re a retail establishment, a service provider, or an online business. Here are three ways you can stand out in a crowded marketplace and attract and retain more customers. 1. Find Yo